Save The Spoonbills

We Take Pride In Being Known As A Philanthropy Clothing Company.

Roseate Spoonbills Imperiled Species Philanthropy Project

The Roseate Spoonbill is a species of bird indigenous to Florida. Its most notable features are its spatulate (or spoon) shaped bill and bright pink plumage. 

We're working with the Fish and Wildlife Foundation of Florida (FWFF) to help conserve the Roseate Spoonbill. We're donating 8% of every order directly to the organization for the preservation of this species and its habitat. Our logo, the Roseate Spoonbill, is classified by our state as imperiled so we're doing all we can to help. Each order placed helps a species in dire need, so help us help this amazing bird. Adding our style to your wardrobe will make your closet and the world a better place.

Donate to save the Roseate Spoonbill.

What do the donations go towards?

The Roseate Spoonbill needs your help, specifically in The Everglades and southwest Florida. Your donations will go towards projects funded by Bayview Prep and the Fish and Wildlife Foundation of Florida (Facebook). These funded projects will help us learn a little bit more about how we can help this species thrive. As of now, we have 9 scheduled projects with the Fish and Wildlife Foundation of Florida (Twitter). The typical project will last 1-5 years, with three projects spanning the entire duration of our donations. These projects consist of tracking species population, controlling erosion in threatened habitats and protecting juvenile Spoonbills, just to name a few.


Project Description Time Required

Identification of important foraging areas and movements of Roseate Spoonbills

Objectives: Identify foraging areas used during breeding and non-breeding seasons, and track movements in the non-breeding season and among nesting colonies in places where such data are currently absent.

Methods: Place satellite tags on 5-10 adult birds per year for 5 years.

5 Years

Juvenile dispersal and fidelity to natal colony

Objectives: Determine juvenile dispersal and fidelity to natal colonies in central and southwest Florida. 

Methods: Color band up to 100 fledglings per year from various colonies.

5 Years

Tracking status and trends of central Florida nesting colonies

Objectives: Track population trends and colony use in central Florida, where data is currently absent.

Methods: All Roseate Spoonbill colonies surveyed annually via aerial surveys.


Stewardship at vulnerable colonies

Objectives: Protect breeding colonies.

Methods: Hire stewards to work with communities to protect vulnerable colonies from human disturbance. 


Signage at vulnerable colonies

Objectives: Protect breeding colonies.

Methods: Purchase marine pilings, aluminum signs and hire contractors to install signage. 

1 Year

Analysis of past data on Roseate Spoonbill movements in the Florida Bay and the southern Everglades

Objective: Gain a better understanding of the life history and movements of Roseate Spoonbills in south Florida. 

Methods: Analyze and publish 12 years of banding and satellite telemetry work. 

1 Year

Nest abundance and success in the Florida Bay and the southern Everglades

 Objective: Continue and expand upon an 80 year running biologic dataset that has helped shape water management decisions that benefit the ecosystem.

Methods: Monitor Roseate Spoonbill nesting abundance and nest success within the Florida Bay and southern Everglades region.

Current and historical status of Roseate Spoonbill nesting in the Tampa Bay area

Objective: Track the current status, trends in numbers, locations, and threats faced by nesting colonies in the Tampa Bay area.

Methods: Compile and publish nesting data from 1974 to present-day.

2 Years
Erosion control at vulnerable colonies in Manatee County

Objectives: Protect loss of breeding colonies to erosion. 

Methods: Install offshore breakwater to protect vulnerable nesting habitat from erosion. 

5 Years

We hope this table has given you a little more information on where your hard earned money will be going, and how it will be used. If you have any further questions, feel free to contact us through our contact form. For a more prompt response, you can also email us at



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